Flipkart Enters Food Delivery at 10% Commission on ONDC: What It Means for India's Restaurants
Posted on 4th Sep 2026 06:12:29 in Business, Digital Marketing
Tagged as: food delivery, ONDC, Flipkart, restaurants, SME growth
Walmart-owned Flipkart is rolling out an ONDC-powered food delivery service in Bengaluru with a restaurant commission of around 10 percent, far below the 16-30 percent charged by incumbents. Here is what the shift means for restaurant owners and food SMEs across India.
Vernacular Marketing in 2026: The Untapped Growth Channel for Indian Small Businesses
Posted on 26th Aug 2026 06:16:01 in Business, Digital Marketing
Tagged as: vernacular marketing, regional language marketing, digital marketing India, SME growth, voice search
India's next wave of internet users searches, shops and buys in regional languages. Here is a practical vernacular marketing playbook for small businesses in 2026.